Creating Value in Financial Services
نویسندگان
چکیده
Financial services firms everywhere have undergone major changes over the last several decades. These firms include retail commercial banks, investment banks, insurance companies, mutual fund companies, securities brokers, and credit card companies. The decade of the nineties has witnessed a significant number of mergers among these firms worldwide. Some mergers were intended to achieve economies of scale from greater size and geographic diversity, e.g., the merger of Chase and Chemical. Some mergers were intended to establish a bridge between different financial services in the hope of creating synergies e.g., the merger of Travelers Group with Citicorp.
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